Schoolcomms is an intelligent educator software solution, enabling digital home-school communication. It has been adopted by 3,000 schools across the UK and is used by over 2 million parents. It has transformed how children learn and how schools communicate with parents.
The project was to rebrand the company's look which was outdated and old-fashioned. The new brand is fresh, modern and used a simple graphic metaphor for the communication process. The new strap line ‘all together, smarter’ was introduced as a clever reference to the system and the results it gave. The project included: branding, brand guidelines, direct mail, promotional messaging, brochures, advertising and website design.